How LinkedIn’s Algorithm Really Works: Why Follower Count Impacts Your Professional Visibility
I spent three months testing LinkedIn’s algorithm with two identical accounts. Same industry, similar content quality, comparable engagement tactics. The only difference? One account had 5,200 followers. The other had 340. The results weren’t just different—they were staggering. Posts from the larger account averaged 2,800 impressions. The smaller account? Just 210 impressions for essentially the … Read more